Venue Hire Process
- Venue Hire Agreement Process (Standard - Flat Fee)
- Venue Hire Agreement Process (Workshop / Day Event)
Venue Hire Agreement Process (Standard - Flat Fee)
1. WHEN TO USE THIS CONTRACT TYPE
Use Standard Venue Hire Agreement for:
- Established promoters with proven track record
- Events with reliable minimum attendance (60+ people)
- Promoters willing to pay upfront flat fee
- Events where promoter wants to retain all ticket revenue
- Promoters with sufficient marketing capability/budget
DO NOT use for:
- Unproven/new promoters (use Performance Agreement)
- Small events unlikely to justify flat fee
- Workshop/daytime events (use Workshop Agreement)
- Events where promoter cannot afford upfront payment
Economic Threshold:
- Promoter must reasonably expect 60-80k THB total revenue to justify this model
- Break-even for promoter: ~80-100 people with 500-600 THB average spend per person
2. PRE-BOOKING QUALIFICATION
2.1 Initial Inquiry Assessment
Responsible: Booking Team (Eddie, Roy, or designated booker)
Actions:
- Receive inquiry (email, DM, in-person, phone)
- Determine event type and promoter profile
- Check calendar availability for requested date
- Assess if Venue Hire is appropriate model
- Request the following information:
- Promoter name and company details (if applicable)
- Event concept and target audience
- Expected attendance and ticket pricing
- Previous event history
- Marketing budget and plan
- Technical requirements
2.2 Qualification Criteria
Responsible: Booking Team + Eddie (final authority)
Evaluate:
- Promoter has produced successful events before
- Expected attendance: 60+ people minimum
- Clear marketing plan with budget
- Promoter understands 35k fee + potential add-ons
- Event concept fits Speakerbox brand
Strong Candidate Indicators:
- Established event series or promoter brand
- Social media proof of previous events
- Realistic attendance projections based on history
- Professional communication and preparedness
- References from other venues (if new to Speakerbox)
Red Flags (Decline or Require Eddie Approval):
- No previous event production experience
- Unrealistic attendance expectations
- Insufficient marketing plan or budget
- Cannot afford 35k upfront
- Event concept doesn't fit venue brand/license
3. BOOKING CONFIRMATION & CONTRACT PREPARATION
3.1 Verbal/Email Confirmation
Responsible: Booking Team
Actions:
- Once date is tentatively agreed, send confirmation email containing:
- Date and time confirmed (load-in, doors, show start, curfew)
- Venue hire fee: 35,000 THB + 7% VAT = 37,450 THB
- Security bond: 5,000 THB (refunded 7 days post-event if no damages)
- Payment schedule:
- 50% deposit due upon signing
- 50% balance due 3 days before event
- Security bond due 7 days before event
- What's included:
- FOH engineer + lighting operator (from 16:00)
- Full backline, PA, lighting
- Door staff and 2 security guards
- Fully staffed bar
- Potential add-ons:
- Extra security (if >100 guests): 1,500 THB per guard
- Front room ticketing desk: +15,000 THB
- Load-in/load-out extensions: 3,000 THB per hour
- Graphic design: 1,500 THB per hour (optional)
- Promoter retains ALL ticket revenue
- Marketing: Promoter responsible, venue can collaborate
- Next steps: contract to follow
3.2 Contract Generation
Responsible: Operations/Admin Team
Actions:
-
Open Venue Hire Agreement template (35k version)
-
Fill in the following fields:
-
Section 1 (Parties):
- Venue Representative: Eddie Mellor
- Promoter Name: [Full legal name or company]
- Promoter Tax ID/UEN: [If company]
- Promoter Address: [Full address]
- Promoter Representative: [Contact name]
-
Section 2 (Event Details):
- Event Date: [DD/MM/YYYY]
- Event Start Time: [Usually 20:00]
- Curfew: [Usually 01:30 hard stop]
-
Section 3 (Fees):
- Venue Hire Fee: 35,000 THB (+ 7% VAT)
- Security Bond: 5,000 THB (no VAT)
-
-
Review accuracy of all standard clauses
-
Add any special terms agreed verbally (document in separate line item)
-
Save contract as:
VENUE_HIRE_AGREEMENT_[PROMOTER_NAME]_[DATE].pdf
3.3 Contract Delivery & Signature
Responsible: Booking Team
Actions:
- Send contract via email with signature platform (e.g., DocuSign, PandaDoc) OR via email for manual signature
- Email should include:
- Attached contract
- Request for countersignature
- Deadline: Sign and return within 5 days to hold date
- Payment instructions: Deposit due upon signing (18,725 THB including VAT)
- Bank account details for transfer
- Contact for questions
- Log in booking system (Noco):
- Contract sent date
- Contract status: "Awaiting Signature"
- Payment status: "Awaiting Deposit"
- Follow-up: If no response within 2 days, send reminder
- If unsigned after 5 days: Date is released unless extension agreed
3.4 Deposit Payment Processing
Responsible: Operations/Admin Team
Critical: Date is NOT confirmed until deposit is received AND contract is signed.
Actions:
- Monitor for deposit payment (bank transfer)
- Upon receipt:
- Verify amount: 18,725 THB (or 50% of total hire fee + VAT if different)
- Match payment to event booking
- Issue receipt/tax invoice via FlowAccount:
- Line item: "Venue Hire Deposit - [Event Name] - [Date]"
- Amount: 18,725 THB (including VAT)
- Send receipt to promoter via email
- Update Noco booking system:
- Payment status: "Deposit Received"
- Payment date
- Payment method
- Receipt number
- If signed contract also received:
- File contract in Google Drive:
Contracts/Venue Hire/[YEAR]/[PROMOTER_NAME]_[DATE].pdf - Contract status: "Signed & Deposited" (CONFIRMED)
- Add event to master calendar
- Create event folder:
Events/[YEAR]/[DATE]_[PROMOTER_NAME]/
- File contract in Google Drive:
If deposit NOT received within 7 days of contract signing:
- Send payment reminder
- Date remains on hold but NOT confirmed
- After 14 days: Date released if no payment
4. PRE-EVENT REQUIREMENTS & COORDINATION
4.1 Balance Payment Collection (T-minus 7 to 3 days)
Responsible: Operations/Admin Team
Actions:
-
T-minus 7 days: Send reminder email:
- "Remaining balance due in 4 days (3 days before event)"
- Amount:
- Bank details
- Security bond also due: 5,000 THB
- Total due:
-
T-minus 3 days deadline:
- Monitor for payment
- If NOT received by deadline:
- Immediate action: Contact promoter
- Grace period: 24 hours
- If still unpaid: Event may be cancelled per contract Section 4
-
Upon receipt of balance + security bond:
- Verify amounts
- Issue receipt/tax invoices via FlowAccount (separate invoices):
- Invoice 1: Venue Hire Balance
- Invoice 2: Security Bond (5,000 THB, no VAT)
- Send receipts to promoter
- Update Noco: Payment status "Fully Paid"
4.2 Marketing & Promotion Coordination (T-minus 30-14 days)
Responsible: Marketing Team + Promoter
Actions by Venue:
- If requested/paid: Graphic design services (1,500 THB/hour)
- Add event to:
- Speakerbox website calendar
- Facebook event (if promoter provides content)
- Instagram (cross-promotion)
- Provide promoter with:
- Venue branding guidelines (if they're creating content)
- Social media tags (@speakerboxlive)
- Event hashtags
Actions by Promoter (Their Responsibility):
- Create all marketing materials (unless paying for venue design)
- Handle all social media promotion
- Manage ticket sales and pre-sales
- Keep venue informed of ticket sales progress
Monitoring:
- Check in with promoter at T-minus 14 days
- Ask for attendance estimate
- Flag if numbers look very low (potential cancellation discussion)
4.3 Ticketing Desk Location Confirmation (T-minus 14 days)
Responsible: Operations Team (Kop) + Promoter
Critical Decision Point:
Standard (Included in flat fee):
- Ticketing desk at Live Room entrance (backstage doors)
- Security guards at Live Room entrances checking tickets
- Front room ("Speakeasy") remains open to general public
Front Room Option (+15,000 THB):
- Ticketing desk at front entrance (main door)
- Entire venue becomes ticketed event
- Additional security and staff required
- Loss of front bar revenue
- Requires confirmation and payment of additional 15k
Actions:
- Contact promoter: "Confirm ticketing desk location"
- Explain cost implications if they want front room
- If front room requested:
- Issue additional invoice: 15,000 THB + VAT = 16,050 THB
- Payment due 3 days before event
- Update total event cost in booking system
- Update event runsheet with ticketing setup location
4.4 Technical Requirements (T-minus 14 days)
Responsible: Operations Team (Kop) + FOH Engineer
Actions:
- Contact promoter to request:
- Stage plot
- Input list
- Technical rider for each act
- Backline requirements (beyond venue standard)
- Special requests (fog, lighting cues, pyro, etc.)
- Review requests against venue capabilities:
- Included: Standard backline, PA, lighting
- Possible with notice: Special effects (fog, hazer)
- Not available: Any gear beyond venue inventory
- Communicate any limitations or additional costs
- Confirm load-in schedule:
- Venue available from 14:00
- Load-in time: [Usually 14:00-16:00]
- Soundcheck time: [Usually 16:00-19:00]
- Doors open: [Usually 19:30-20:00]
- Show start: [Usually 20:00-21:00]
- Curfew: 01:30 (hard stop, non-negotiable)
- Load-out completion: 02:00
- Extension requests:
- If promoter needs extra time (before 14:00 or after 02:00)
- Rate: 3,000 THB per hour
- Must be agreed and paid in advance
4.5 Attendance & Security Planning (T-minus 7 days)
Responsible: Operations Team (Kop)
Actions:
- Request attendance estimate from promoter:
- Pre-sale ticket count
- Estimated door sales
- Total expected attendance
- Calculate security requirement:
- Formula: (Expected Attendance ÷ 50) = Guards needed
- Example: 150 guests = 3 guards needed
- Included: 2 guards (covers up to 100 guests)
- Additional cost: 1,500 THB per extra guard
- If extra security required:
- Notify promoter immediately
- Issue invoice for extra guards
- Payment due before event
- Book security guards
- Log security cost in event budget tracker
4.6 Under-18 / Under-20 Policy Briefing (T-minus 7 days)
Responsible: Operations Team (Kop)
Critical Legal Requirement:
Actions:
- Send formal reminder to promoter:
- Under-20s: NOT ADMITTED (Speakerbox policy)
- Under-18s: MUST EXIT BY 20:00 (Thai law, non-negotiable)
- Enforcement: Door staff will check IDs strictly
- Liability: If venue raided with minors present after 20:00, promoter liable for fines (per contract Section 8)
- Confirm promoter understands and accepts
- Document confirmation in event notes
4.7 Event Runsheet Creation (T-minus 3 days)
Responsible: Operations Team (Kop)
Actions:
- Create detailed event runsheet including:
- Load-in time and access details
- Soundcheck schedule (if multiple acts, specify order)
- Doors open time
- Show start time
- Set times for each act
- Curfew and load-out deadline (02:00)
- Staff schedule:
- FOH engineer (from 16:00)
- Lighting operator (from 16:00)
- Bar staff (full team)
- Door staff
- Security guards (2 included + any extras)
- Ticketing desk location (Live Room OR Front Room)
- Distribute runsheet to:
- Promoter
- All venue staff working the event
- Eddie (for awareness)
- Post physical copy in green room and backstage
5. EVENT DAY OPERATIONS
5.1 Pre-Event Setup (Load-in → Doors)
Responsible: Operations Team + Technical Staff
Actions:
-
Load-in (14:00):
- Meet promoter/crew at load-in entrance
- Provide access to stage and green room
- Monitor equipment handling
- Damage inspection: Note any existing damages to protect security bond
-
Soundcheck (16:00-19:00):
- FOH engineer conducts soundcheck per schedule
- Lighting operator programs cues as needed
- Address any technical issues immediately
- Promoter/artists coordinate soundcheck order
-
Bar & Venue Prep:
- Bar fully stocked and staffed
- POS system ready
- Venue cleaned and prepared
-
Door/Ticketing Setup:
- If Standard (Live Room):
- Ticketing desk at backstage Live Room doors
- Security positioned at Live Room entrances
- Front room open to public
- If Front Room (+15k):
- Ticketing desk at main front entrance
- Security at front door only
- Entire venue is ticketed event
- Test POS for door sales (if applicable)
- Prepare guest list (if promoter provided)
- If Standard (Live Room):
5.2 Event Execution (Doors → Show End)
Responsible: Operations Team + All Event Staff
Actions:
-
Doors Open (Usually 19:30-20:00):
- Door staff check IDs strictly:
- Under-20: Turn away (Speakerbox policy)
- Under-18: Admit BUT they must leave by 20:00
- Ticket scanning/collection
- Guest list management (if applicable)
- Security monitors crowd
- Door staff check IDs strictly:
-
20:00 - Minor Expulsion:
- Critical: Security actively checks for under-18s
- All under-18s MUST be escorted out
- Document compliance (legal protection)
-
Bar Operations:
- Bar fully staffed
- POS tracking all sales (this is promoter's bar revenue)
- Note: Promoter keeps 100% of bar sales (unlike Performance Agreement)
- No outside beverages allowed (confiscate if found)
-
Show Management:
- FOH engineer runs sound
- Lighting operator runs lighting
- Operations team monitors:
- Adherence to schedule
- Security ratios maintained
- Any incidents or issues
- Curfew compliance: Show must end by 01:30 (hard stop, non-negotiable)
-
Promoter Responsibilities:
- Managing their own event flow
- Coordinating artists
- Box office/ticket sales (if doing door sales)
-
Incident Management:
- Any damages documented immediately with photos
- Rule breaches logged
- Intoxicated/disorderly guests removed by security
5.3 Post-Show Load-Out (Show End → 02:00)
Responsible: Operations Team + Promoter/Crew
Actions:
- Promoter/crew removes all equipment from stage
- Green room and stage area cleaned
- Damage assessment (CRITICAL for security bond):
- Operations team conducts thorough inspection:
- Stage and equipment
- Green room
- Bathrooms
- Bar area
- Any broken furniture, equipment, or fixtures
- Photograph any damages immediately
- Document in damage report:
- Description of damage
- Photos
- Estimated repair/replacement cost
- If damages found:
- Inform promoter immediately
- Explain security bond implications
- Operations team conducts thorough inspection:
- Load-out completed by 02:00
- Extensions: If promoter needs more time, 3,000 THB per hour
- Must be agreed in advance or paid immediately in cash
6. POST-EVENT FINANCIAL SETTLEMENT
6.1 Security Bond Assessment (Within 3 days)
Responsible: Operations Team (Kop) + Eddie
Actions:
Scenario A: No Damages
- Conduct final venue inspection
- Confirm no damages or excessive cleaning required
- Process security bond refund:
- Amount: 5,000 THB
- Method: Bank transfer to promoter
- Timeline: Within 7 days of event
- Send refund confirmation email to promoter:
- "Security bond refunded: 5,000 THB"
- Transaction date and reference
- Thank you message
- Update Noco: Security bond status "Refunded"
- File transaction record in event folder
Scenario B: Damages Occurred
- Compile damage report:
- Description and photos of each damage
- Obtain repair/replacement quotes
- Calculate total damage cost
- If damage cost < 5,000 THB:
- Deduct from security bond
- Refund remainder
- Example: 2,500 THB damages → Refund 2,500 THB
- Send itemised statement to promoter:
- Security bond: 5,000 THB
- Damages: -2,500 THB
- Refund: 2,500 THB
- If damage cost > 5,000 THB:
- Security bond covers first 5,000 THB
- Issue additional invoice for excess
- Example: 8,000 THB damages → Invoice 3,000 THB
- Send itemised statement:
- Security bond applied: 5,000 THB
- Additional damages: 3,000 THB
- Total owed: 3,000 THB
- Invoice due within 7 days
- If damage cost >> 5,000 THB (major damage):
- Eddie handles negotiation
- May involve insurance claims
- Legal action if necessary
6.2 Excessive Cleaning Fee (If Applicable)
Responsible: Operations Team (Kop)
Trigger Conditions:
- Venue left in unacceptable state
- Requires additional deep cleaning beyond normal
- Examples: Vomit, broken glass, spills, graffiti
Actions:
- Document condition with photos
- Calculate additional cleaning cost:
- Staff overtime: [hours × rate]
- Cleaning supplies/services
- Invoice promoter within 3 business days
- May deduct from security bond if total < 5,000 THB
6.3 Internal Reporting & Analysis (Within 7 days)
Responsible: Operations Team + Eddie
Actions:
- Compile event summary:
- Attendance (actual vs. estimated)
- Bar sales (good indicator of event success)
- Any incidents or issues
- Damages and costs
- Security bond outcome
- Extensions or add-ons charged
- Update master event profitability tracker:
- Event date and name
- Venue hire fee collected: 35,000 THB
- Add-ons collected: [front room fee, extra security, extensions]
- Bar sales: [amount] (venue keeps 100%)
- Security bond: [refunded/retained amount]
- Net venue revenue: Hire fee + add-ons + bar sales
- Conduct brief post-event debrief:
- Promoter performance assessment
- What worked well?
- What went wrong?
- Would we work with this promoter again?
- Lessons learned
- Update promoter quality scorecard
- File all documents in event folder:
- Contract
- Payment receipts (deposit, balance, security bond)
- Damage report (if applicable)
- Financial summary
- Post-event debrief notes
7. ISSUE MANAGEMENT & ESCALATION
7.1 Common Issues & Resolutions
Issue: Balance Payment Not Received by T-3 Days
- Detection: Automated check in booking system
- Action:
- Contact promoter immediately
- Explain contract requirement (Section 3)
- 24-hour grace period
- If still unpaid: Event may be cancelled, deposit forfeited per Section 4
- Escalation: Eddie makes final call on cancellation
Issue: Promoter Requests to Cancel (>14 days before event)
- Detection: Cancellation request received
- Action: Reference Section 4 of contract:
- Deposit refundable ONLY if venue successfully rebooks date
- Attempt to rebook date
- If rebooked: Full refund minus admin fee (if any agreed)
- If not rebooked: Deposit retained
- Process: Document outcome in booking system
Issue: Promoter Requests to Cancel (<14 days before event)
- Detection: Cancellation request received
- Action: Reference Section 4 of contract:
- Deposit is non-refundable (stated clearly in contract)
- Balance payment obligation remains
- Balance may be waived at Eddie's discretion if date can be rebooked
- Escalation: Eddie decides on balance payment enforcement
Issue: Under-18s Present After 20:00
- Detection: Security or door staff observe minors
- Action:
- Immediate: Request ID check
- Immediate: Escort minors out of venue
- Critical: Document in incident report (legal protection)
- Warn promoter of legal risk
- Reference contract Section 8: "Promoter liable for fines if raided"
- Escalation: If police raid occurs, promoter liable per contract
Issue: Promoter Wants to Extend Load-in or Load-out Time
- Detection: Request during event or in advance
- Action:
- Explain rate: 3,000 THB per hour (Section 9)
- If agreed in advance: Add to invoice
- If requested day-of: Collect payment immediately (cash preferred)
- Update runsheet and notify staff
- Document: Extension hours and payment in event report
Issue: Damage to Venue or Equipment
- Detection: Damage discovered during/after event
- Action:
- Photograph immediately
- Document in damage report
- Inform promoter immediately
- Obtain repair/replacement quote
- Apply against security bond
- Invoice for excess if damage > 5,000 THB
- Escalation: If promoter disputes, Eddie handles negotiation
Issue: Promoter Brings Outside Food/Beverages
- Detection: Security or staff observe violation
- Action:
- Security confiscates items immediately (Section 10)
- Verbal warning to promoter
- Reference contract prohibition
- Document incident
- If guests violate: Ask guests to leave
- Escalation: Repeated violations may result in event termination (no refund)
Issue: Low Attendance / Event Not as Successful as Promoter Hoped
- Detection: Observation during event
- Action:
- No action required - This is promoter's risk
- Venue already collected hire fee
- Promoter keeps all ticket + bar revenue (both high or low)
- Reference contract Section 11: "Venue not liable for low attendance"
- Note: Be empathetic but clear on terms
Issue: Promoter Disputes Invoice or Refuses to Pay Additional Charges
- Detection: Dispute communication or non-payment
- Action:
- Review contract clause supporting charge
- Provide itemised breakdown with evidence (photos, timestamps, etc.)
- Reference specific contract section
- Offer to discuss but maintain position if contractually sound
- Escalation:
- Eddie negotiates if promoter has legitimate dispute
- Withhold future bookings until settled
- Legal action for significant amounts (Eddie decision)
7.2 Escalation Path
- Payment issues: Admin team → Eddie (immediate)
- Operational issues: Staff → Kop → Eddie
- Damage disputes: Kop documents → Eddie negotiates
- Safety/legal concerns: Immediate escalation to Eddie + document everything
- Cancellation decisions: Eddie has final authority
8. RISK MITIGATION CHECKLIST
Before Signing Contract:
- [ ] Promoter has track record or strong plan
- [ ] Expected attendance justifies 35k fee (60-80+ people)
- [ ] Promoter can afford upfront payments
- [ ] Event concept fits Speakerbox brand
- [ ] No red flags in qualification assessment
Before Event:
- [ ] Deposit received (18,725 THB)
- [ ] Balance received by T-3 (18,725 THB)
- [ ] Security bond received by T-7 (5,000 THB)
- [ ] Ticketing desk location confirmed (standard or +15k)
- [ ] Extra security calculated and paid (if needed)
- [ ] Technical requirements confirmed
- [ ] Event runsheet distributed
- [ ] Under-18/20 policy communicated to promoter
During Event:
- [ ] Under-18s exit by 20:00 (document compliance)
- [ ] Under-20s not admitted
- [ ] Security ratio maintained
- [ ] Curfew strictly enforced (01:30)
- [ ] No outside food/beverages
- [ ] Any damages documented immediately
- [ ] Load-out completed by 02:00
After Event:
- [ ] Damage inspection completed
- [ ] Security bond processed (refund or deduction) within 7 days
- [ ] Any additional invoices issued within 3 days
- [ ] Post-event summary completed
- [ ] Promoter scorecard updated
- [ ] All documents filed
9. KEY CONTACTS
10. APPENDIX: FINANCIAL CALCULATION EXAMPLES
Revenue Structure for Venue
Venue Hire Agreement = Fixed Revenue Model
Unlike Performance Agreement (50/50 split), venue revenue is fixed and guaranteed regardless of event success:
VENUE REVENUE (FIXED):
- Venue hire fee: 35,000 THB (+ VAT = 37,450 THB)
- Bar sales: [Variable, 100% to venue]
- Add-ons:
- Front room ticketing: +15,000 THB (if applicable)
- Extra security: +1,500 THB per guard (if applicable)
- Extensions: +3,000 THB per hour (if applicable)
VENUE COSTS:
- Fixed daily operational: ~14,000 THB
- Staff (FOH + Lighting): Included in hire fee
- Security (2 guards): Included
- Bar COGS: ~25% of bar sales
NET PROFIT TO VENUE:
Base: 35,000 - 14,000 = 21,000 THB
+ Bar profit: [Bar sales × 0.75]
+ Add-ons: [Any extras]
Example A: Average Event
VENUE REVENUE:
- Hire fee: 35,000 THB
- Bar sales: 45,000 THB
- Front room ticketing: 0 (standard location)
- Extra security: 1,500 THB (1 extra guard for 120 guests)
TOTAL: 81,500 THB
VENUE COSTS:
- Fixed operational: 14,000 THB
- Bar COGS (25%): 11,250 THB
- Extra security: 1,500 THB (cost neutral)
TOTAL: 26,750 THB
NET PROFIT TO VENUE: 81,500 - 26,750 = 54,750 THB
Example B: High-Performing Event
VENUE REVENUE:
- Hire fee: 35,000 THB
- Bar sales: 80,000 THB (busy night!)
- Front room ticketing: 15,000 THB (full venue)
- Extra security: 3,000 THB (2 extra guards for 200 guests)
TOTAL: 133,000 THB
VENUE COSTS:
- Fixed operational: 14,000 THB
- Bar COGS (25%): 20,000 THB
- Extra security: 3,000 THB (cost neutral)
TOTAL: 37,000 THB
NET PROFIT TO VENUE: 133,000 - 37,000 = 96,000 THB
Example C: Event with Damages
VENUE REVENUE:
- Hire fee: 35,000 THB
- Bar sales: 40,000 THB
- Security bond: 5,000 THB (received upfront)
TOTAL: 80,000 THB
DAMAGES:
- Broken stage monitor: 3,500 THB
- Damaged green room furniture: 2,000 THB
TOTAL DAMAGES: 5,500 THB
SECURITY BOND SETTLEMENT:
- Security bond: 5,000 THB (applied to damages)
- Additional invoice to promoter: 500 THB
- Promoter receives: 0 THB refund
VENUE COSTS:
- Fixed operational: 14,000 THB
- Bar COGS: 10,000 THB
- Repair costs: 5,500 THB (covered by bond + invoice)
TOTAL: 29,500 THB
NET PROFIT TO VENUE: 80,000 - 29,500 + 500 = 51,000 THB
Key Insight: Venue Hire model provides revenue certainty for venue. Promoter takes all attendance/ticket risk but also keeps all upside.
DOCUMENT VERSION: 1.0
CREATED: January 2025
OWNER: Operations Team
REVIEW FREQUENCY: Quarterly or as needed
NEXT REVIEW: April 2025
Venue Hire Agreement Process (Workshop / Day Event)
1. WHEN TO USE THIS CONTRACT TYPE
Use Workshop Venue Hire Agreement for:
- Daytime/afternoon events (typically 11:00-16:00)
- Educational workshops, masterclasses, clinics
- Private rehearsals or recording sessions
- Small community events or meetups
- Non-commercial or low-attendance gatherings
- Events that don't conflict with evening programming
DO NOT use for:
- Evening entertainment events (use Standard Venue Hire or Performance Agreement)
- High-attendance events (>50 people)
- Events requiring full technical production
- Events running past 16:00 (conflicts with evening setup)
- Commercial performances with ticket sales
Economic Model:
- Lower hire fee (10k vs 35k) reflects:
- Daytime hours (lower value time slot)
- Reduced staffing (1 tech + 1 bar + 1 door vs full team)
- Limited bar revenue potential
- No conflict with prime evening slots
2. PRE-BOOKING QUALIFICATION
2.1 Initial Inquiry Assessment
Responsible: Booking Team (Eddie, Roy, or designated booker)
Actions:
- Receive inquiry (email, DM, in-person, phone)
- Determine event type and timing
- Critical Check: Confirm event fits daytime window (11:00-16:00)
- Check calendar availability:
- Ensure no evening event conflict (evening events need 16:00-20:00 for setup)
- Prioritise weekends/slow days for workshops
- Assess if Workshop Agreement is appropriate model
- Request the following information:
- Organiser name and background
- Workshop/event concept and description
- Expected attendance (typically 10-30 people)
- Technical requirements (usually minimal)
- Desired date and timing
2.2 Qualification Criteria
Responsible: Booking Team + Eddie (for non-standard requests)
Ideal Candidates:
- Music teachers conducting masterclasses
- Industry professionals hosting workshops
- Community groups for small gatherings
- Artists needing rehearsal space with quality sound system
- Educational institutions or organisations
Red Flags (Decline or Modify Terms):
- Event exceeds 16:00 end time (conflicts with evening prep)
- Expected attendance >50 people (use Standard Hire instead)
- Commercial performance disguised as "workshop"
- Requires full production (lighting design, FOH engineer for full show)
- Outside food/beverage catering planned (may require additional fee or prohibition)
Judgment Call Scenarios:
- Rehearsals/Practice: Usually acceptable, minimal supervision needed
- Recording Sessions: Acceptable if audio only, be cautious of video production crews (extra insurance, more staff needed)
- Networking/Social Events: Acceptable if clearly non-commercial and aligned with venue values
3. BOOKING CONFIRMATION & CONTRACT PREPARATION
3.1 Verbal/Email Confirmation
Responsible: Booking Team
Actions:
- Once date is tentatively agreed, send confirmation email containing:
- Date and timing confirmed:
- Venue available: 11:00-16:00 (5 hours)
- Load-in: Typically 11:00
- Event end: 16:00 latest (hard stop for evening setup)
- Workshop hire fee: 10,000 THB + 7% VAT = 10,700 THB
- Security bond: 5,000 THB (refunded 3 days post-event if no damages)
- Payment schedule:
- 50% deposit (5,350 THB) due upon signing
- 50% balance (5,350 THB) due 3 days before event
- Security bond (5,000 THB) due 3 days before event
- What's included:
- 1 × Technical Support Staff
- 1 × Bar Staff
- 1 × Door Staff
- Basic PA and sound system
- Standard backline (if needed)
- What's NOT included (vs standard evening hire):
- No FOH engineer (tech support only)
- No lighting operator
- No security guards (door staff only)
- No full production support
- Critical timing: Must vacate by 16:00 (no extensions available if evening event booked)
- Marketing: Organiser responsible, venue may assist with promotion
- Optional add-on: Graphic design (3,000 THB per poster)
- Next steps: contract to follow
- Date and timing confirmed:
3.2 Contract Generation
Responsible: Operations/Admin Team
Actions:
-
Open Workshop Venue Hire Agreement template
-
Fill in the following fields:
-
Section 1 (Parties):
- Venue Representative: Eddie Mellor
- Promoter/Organiser Name: [Full legal name]
- Promoter Address: [Full address]
- Promoter Representative: [Contact name]
-
Section 2 (Event Details):
- Event Date: [DD/MM/YYYY]
- Event Start Time: [Typically 11:00 or 12:00]
- Event End Time: [16:00 maximum]
-
Section 3 (Fees):
- Venue Hire Fee: 10,000 THB (+ 7% VAT = 10,700 THB)
- Security Bond: 5,000 THB (no VAT)
-
-
Review special clauses for Workshop agreement:
- Section 7: Age restriction "after 20:00" (not applicable to daytime events, but remains in standard text)
- Section 8: Load-in/out timing (11:00-16:00, cannot extend if evening event)
- Section 10: Thai Labour Law compliance (critical for foreign presenters/teachers)
-
Save contract as:
VENUE_HIRE_WORKSHOP_[ORGANISER_NAME]_[DATE].pdf
3.3 Contract Delivery & Signature
Responsible: Booking Team
Actions:
- Send contract via email with signature platform (e.g., DocuSign, PandaDoc) OR via email for manual signature
- Email should include:
- Attached contract
- Request for countersignature
- Deadline: Sign and return within 7 days to hold date
- Payment instructions: Deposit due upon signing (5,350 THB)
- Bank account details for transfer
- Contact for questions
- Log in booking system (Noco):
- Contract sent date
- Contract status: "Awaiting Signature"
- Payment status: "Awaiting Deposit"
- Flag: Workshop (not evening event)
- Follow-up: If no response within 3 days, send reminder
- If unsigned after 7 days: Date is released unless extension agreed
3.4 Deposit Payment Processing
Responsible: Operations/Admin Team
Critical: Date is NOT confirmed until deposit is received AND contract is signed.
Actions:
- Monitor for deposit payment (bank transfer)
- Upon receipt:
- Verify amount: 5,350 THB (or 50% of total hire fee + VAT if different)
- Match payment to event booking
- Issue receipt/tax invoice via FlowAccount:
- Line item: "Workshop Venue Hire Deposit - [Event Name] - [Date]"
- Amount: 5,350 THB (including VAT)
- Send receipt to organiser via email
- Update Noco booking system:
- Payment status: "Deposit Received"
- Payment date, method, receipt number
- If signed contract also received:
- File contract in Google Drive:
Contracts/Workshop Hire/[YEAR]/[ORGANISER_NAME]_[DATE].pdf - Contract status: "Signed & Deposited" (CONFIRMED)
- Add to master calendar (mark as "WORKSHOP" to distinguish from evening events)
- Create event folder:
Events/[YEAR]/[DATE]_[ORGANISER_NAME]_WORKSHOP/
- File contract in Google Drive:
If deposit NOT received within 10 days of contract signing:
- Send payment reminder
- Date remains on hold but NOT confirmed
- After 14 days: Date released if no payment
4. PRE-EVENT REQUIREMENTS & COORDINATION
4.1 Balance Payment Collection (T-minus 7 to 3 days)
Responsible: Operations/Admin Team
Actions:
-
T-minus 7 days: Send reminder email:
- "Remaining balance due in 4 days (3 days before event)"
- Amount: 5,350 THB (balance)
- Security bond also due: 5,000 THB
- Total due: 10,350 THB
- Bank details
-
T-minus 3 days deadline:
- Monitor for payment
- If NOT received by deadline:
- Immediate action: Contact organiser
- Grace period: 24 hours
- If still unpaid: Workshop may be cancelled per contract Section 4
-
Upon receipt of balance + security bond:
- Verify amounts: 5,350 THB + 5,000 THB = 10,350 THB total
- Issue receipt/tax invoices via FlowAccount (separate invoices):
- Invoice 1: Workshop Hire Balance (5,350 THB with VAT)
- Invoice 2: Security Bond (5,000 THB, no VAT)
- Send receipts to organiser
- Update Noco: Payment status "Fully Paid"
4.2 Marketing & Promotion (If Applicable)
Responsible: Marketing Team + Organiser
Actions by Venue:
- If requested/paid: Graphic design (3,000 THB per poster design)
- Add workshop to:
- Speakerbox website calendar (if public event)
- Facebook/Instagram (if promotable)
- Note: Many workshops are private/invitation-only, so public promotion may not be needed
Actions by Organiser:
- Organiser handles all marketing (if public event)
- Organiser manages attendee registration and communication
4.3 Technical Requirements (T-minus 7 days)
Responsible: Operations Team (Kop) + Technical Support Staff
Actions:
- Contact organiser to discuss:
- Sound system needs (basic PA provided)
- Backline needs (if applicable)
- Any special equipment (projector, screen, etc.)
- Audio recording needs (if applicable)
- Set expectations:
- Included: Basic PA, standard backline, technical support staff
- NOT included: Full production engineer, complex lighting design
- Organiser responsible for: Any specialist equipment (projectors, cameras, unique instruments)
- Confirm timing:
- Setup/load-in: 11:00
- Workshop start: [Typically 12:00 or 13:00]
- Workshop end: [By 15:30 to allow 30min pack down]
- Venue vacated: 16:00 (HARD STOP if evening event)
- Extensions:
- If no evening event booked, may extend to 18:00 (not standard)
- If evening event booked, NO extensions possible (must vacate by 16:00)
- Confirm schedule in writing
4.4 Attendee Numbers & Setup (T-minus 3 days)
Responsible: Operations Team (Kop)
Actions:
- Request final attendee count from organiser
- Seating/Setup Needs:
- Standing workshop (band clinic, etc.): Stage setup only
- Seated workshop (masterclass, talk): Chairs needed
- Confirm setup requirements
- Age/Entry Policy:
- Daytime workshops typically don't have age restrictions
- CRITICAL: If ANY foreigners are teaching/presenting:
- Remind organiser of Thai Labour Law compliance (Section 10)
- Foreigners must have proper Non-Immigrant B visa + work permit
- Venue not liable for labour law violations, but must remind organiser
- Food/Beverage Policy:
- Outside food/beverages prohibited (contract Section 9)
- If organiser wants to provide refreshments, options:
- Purchase from Speakerbox bar
- Special arrangement (requires approval + additional fee)
- Confirm understanding with organiser
4.5 Event Runsheet Creation (T-minus 2 days)
Responsible: Operations Team (Kop)
Actions:
- Create simple event runsheet:
- Load-in: 11:00
- Setup completion: [12:00]
- Workshop start: [12:00 or 13:00]
- Workshop end: [15:30]
- Pack down: [15:30-16:00]
- Venue vacated: 16:00
- Staff schedule:
- Technical Support Staff: 11:00-16:00
- Bar Staff: [Typically 12:00-16:00]
- Door Staff: [As needed for entry management]
- Evening Event Check:
- If evening event same day, include:
- Evening load-in: 16:00
- Workshop MUST be cleared by 16:00
- If evening event same day, include:
- Distribute runsheet to:
- Organiser
- Venue staff working the workshop
- Kop (operations)
- Evening event staff (if applicable, so they know timing)
- Post physical copy at venue (if staff onsite)
5. EVENT DAY OPERATIONS
5.1 Setup & Preparation (11:00-12:00)
Responsible: Technical Support Staff + Organiser
Actions:
- Load-in (11:00):
- Technical Support Staff opens venue
- Meet organiser/presenter
- Provide access to stage and workshop area
- Monitor equipment handling
- Setup:
- Tech Staff assists with basic PA setup
- Organiser/presenter sets up materials
- Seating arranged (if needed)
- Test sound system
- Bar Prep:
- Bar Staff arrives (if event includes bar service)
- Bar stocked for light service (coffee, soft drinks, beer)
- Note: Bar revenue typically low for daytime workshops
5.2 Workshop Execution (Start → End)
Responsible: Technical Support Staff + Bar/Door Staff
Actions:
- Entry Management:
- Door Staff checks attendees (if ticketed/list)
- If private event, check against organiser's list
- If open event, general admission
- Technical Support:
- Tech Staff available for audio issues
- Minimal active involvement (not full FOH engineer role)
- Monitor for equipment problems
- Bar Service:
- Bar open for attendees
- Light service only (not full evening operation)
- POS tracks sales
- Organiser Responsibilities:
- Running the workshop/event
- Managing attendees
- Keeping to schedule
- Ensuring 16:00 end time
5.3 Pack Down & Departure (15:30-16:00)
Responsible: Technical Support Staff + Organiser
Actions:
- Workshop ends by 15:30 (allows 30 min pack down)
- Organiser/presenter removes all personal equipment and materials
- Damage inspection:
- Technical Support Staff conducts venue check
- Note any damages
- Photograph if issues found
- Venue vacated by 16:00:
- Critical if evening event: Evening crew needs access
- Tech Staff confirms venue clear
- Lock up if no evening event
- If evening event same day:
- Workshop area reset for evening setup
- Evening technical crew arrives at 16:00
- Handover to evening staff
6. POST-EVENT FINANCIAL SETTLEMENT
6.1 Security Bond Assessment (Within 3 days)
Responsible: Operations Team (Kop)
Actions:
Scenario A: No Damages
- Confirm no damages or issues
- Process security bond refund:
- Amount: 5,000 THB
- Method: Bank transfer to organiser
- Timeline: Within 3 days of event (faster than evening events due to simpler operations)
- Send refund confirmation email
- Update Noco: Security bond status "Refunded"
Scenario B: Damages Occurred
- Compile damage report:
- Photos and description
- Repair/replacement quotes
- Total cost
- If damage cost < 5,000 THB:
- Deduct from security bond
- Refund remainder
- Send itemised statement
- If damage cost > 5,000 THB:
- Bond covers first 5,000 THB
- Issue additional invoice for excess
- Due within 7 days
6.2 Internal Reporting (Within 3 days)
Responsible: Operations Team
Actions:
- Compile workshop summary:
- Attendance
- Bar sales (typically minimal)
- Any issues or incidents
- Damages and costs (if any)
- Security bond outcome
- Update event tracker:
- Workshop date and name
- Hire fee: 10,000 THB
- Bar sales: [amount]
- Security bond: [refunded/retained]
- Net revenue: 10,000 + bar sales - costs
- Brief post-event notes:
- Organiser feedback
- Would we host this workshop again?
- Lessons learned
- File documents in event folder:
- Contract
- Payment receipts
- Damage report (if any)
- Workshop summary
6.3 Bar Revenue Analysis
Responsible: Bar Manager (Fai)
Note: Workshop bar revenue typically 5-15k THB maximum (much lower than evening events)
Actions:
- Pull bar sales from GPOS
- Calculate COGS
- Report to operations team
- Do not expect significant bar revenue from workshops (daytime, smaller crowds, different consumption patterns)
7. ISSUE MANAGEMENT & ESCALATION
7.1 Common Issues & Resolutions
Issue: Organiser Requests to Stay Past 16:00
- Detection: Request during workshop or in advance
- Action:
- Check calendar: Is there an evening event?
- If evening event: Strictly enforce 16:00 departure (non-negotiable)
- If no evening event: May allow extension to 18:00 (not standard, Eddie approval)
- Fee: If extension granted, typically no additional charge for workshop (goodwill), but Eddie decides
- Document: Timing and approval in event notes
Issue: Organiser Wants to Bring Outside Catering
- Detection: Request during booking or planning
- Action:
- Reference contract Section 9: Outside food/bev prohibited
- Explain options:
- Purchase from Speakerbox bar
- Special arrangement (requires approval + fee negotiation)
- Eddie approval required for any outside catering
- Document: Agreement terms in writing
Issue: Foreign Presenter Does Not Have Work Permit
- Detection: Organiser mentions presenter nationality
- Action:
- Proactive: Remind organiser of requirement in pre-event communication
- Reference contract Section 10: Thai Labour Law compliance
- Explain:
- Foreigners "working" (including teaching, presenting) need Non-B visa + work permit
- Venue not liable, but we must inform
- Organiser responsible for compliance
- If discovered day-of: Privately inform organiser of risk, but venue proceeds (liability is on organiser per contract)
- Document: That we informed organiser (legal protection)
Issue: Workshop Runs Over Time (Past 15:30)
- Detection: Workshop still running at 15:30-16:00
- Action:
- Technical Support Staff politely informs organiser:
- "Workshop must end now to allow pack down"
- "We have evening event setup starting at 16:00"
- If organiser resists:
- Escalate to Kop or manager on duty
- Explain contractual obligation
- Firmly enforce 16:00 departure
- Technical Support Staff politely informs organiser:
- Document: Incident in event report (for future booking decisions)
Issue: Damage to Equipment or Venue
- Detection: Damage found during pack down
- Action:
- Photograph immediately
- Inform organiser before they leave
- Document in damage report
- Apply against security bond
- Invoice for excess if needed
- Follow standard damage protocol (same as other agreements)
Issue: Low or No-Show Attendance
- Detection: Very few people attend workshop
- Action:
- No action required - Organiser paid flat fee
- Venue already collected hire fee
- This is organiser's risk
- Note: Be empathetic but clear on terms
Issue: Organiser Requests Cancellation
- Detection: Cancellation request received
- Action:
- Reference Section 4 of contract:
- >14 days before: Deposit refundable
- <14 days before: Deposit non-refundable
- Process per standard cancellation protocol
- Workshop cancellations typically lower stakes (lower fees involved)
- Reference Section 4 of contract:
7.2 Escalation Path
- Timing/extension requests: Tech Staff → Kop → Eddie
- Payment issues: Admin → Eddie
- Damage disputes: Kop → Eddie
- Special requests (catering, extensions, etc.): Kop → Eddie
- Labour law concerns: Document and inform, escalate to Eddie if complex
8. RISK MITIGATION CHECKLIST
Before Signing Contract:
- [ ] Event fits daytime window (11:00-16:00)
- [ ] Organiser understands limited staffing (not full production)
- [ ] Check evening calendar (ensure no conflict if workshop needs 16:00 end)
- [ ] Organiser can afford 10k + bond upfront
- [ ] Event concept appropriate for venue
Before Event:
- [ ] Deposit received (5,350 THB)
- [ ] Balance + bond received by T-3 (10,350 THB total)
- [ ] Technical requirements confirmed (and are achievable with basic support)
- [ ] Setup needs confirmed (seating, etc.)
- [ ] Foreign presenter work permit compliance discussed (if applicable)
- [ ] 16:00 end time clearly communicated (especially if evening event same day)
During Event:
- [ ] Load-in on time (11:00)
- [ ] Technical support available
- [ ] Bar service as needed
- [ ] Workshop runs on schedule
- [ ] Ending on time (15:30-16:00)
After Event:
- [ ] Venue cleared by 16:00 (critical if evening event)
- [ ] Damage inspection completed
- [ ] Security bond processed within 3 days
- [ ] Workshop summary completed
- [ ] Documents filed
9. KEY CONTACTS
10. APPENDIX: WORKSHOP vs EVENING HIRE COMPARISON
Key Differences
| Aspect | Workshop Hire (10k) | Standard Evening Hire (35k) |
|---|---|---|
| Fee | 10,000 THB + VAT | 35,000 THB + VAT |
| Timing | 11:00-16:00 (5 hours) | 14:00-02:00 (12 hours) |
| Staff | 1 tech, 1 bar, 1 door | FOH engineer, lighting op, full bar team, door staff, 2 security |
| Production | Basic support only | Full production support |
| Bar Revenue | Typically 5-15k | Typically 30-60k+ |
| Use Case | Workshops, rehearsals, daytime events | Evening entertainment, concerts, parties |
| Attendance | Usually 10-30 people | Usually 60-200+ people |
| Conflicts | Cannot conflict with evening prep | Is the evening event |
When to Upgrade to Standard Hire
If organiser requests any of the following, suggest Standard Hire instead:
- Event runs past 16:00
- Expected attendance >50 people
- Requires FOH engineer for performance
- Requires lighting design/operator
- Ticket sales expected to generate significant revenue
- Event is actually a performance (not workshop/educational)
Upgrade Fee Calculation: If organiser wants to upgrade mid-booking:
- Refund workshop fee: 10,000 THB
- Charge standard hire: 35,000 THB
- Net additional: 25,000 THB (+VAT)
- Requires new contract (Standard Venue Hire Agreement)
11. FINANCIAL ANALYSIS
Revenue Structure for Venue
VENUE REVENUE (Workshop):
- Venue hire fee: 10,000 THB (+ VAT = 10,700 THB)
- Bar sales: [Typically 5,000-15,000 THB]
- Security bond: 5,000 THB (refunded if no damages)
VENUE COSTS:
- Fixed daily operational: ~14,000 THB (full day rate, but only using 5 hours)
- Staff (tech support, bar, door): ~3,000-5,000 THB (reduced from evening)
- Bar COGS: ~25% of bar sales
NET PROFIT TO VENUE:
Workshop hire: 10,000 - 5,000 (proportional daily cost) = 5,000 THB
+ Bar profit: [5,000 to 15,000 sales × 0.75]
= Net: ~8,750 to 16,250 THB
Example Workshop Event
VENUE REVENUE:
- Hire fee: 10,000 THB
- Bar sales: 8,000 THB (coffee, soft drinks, some beers)
TOTAL: 18,000 THB
VENUE COSTS:
- Proportional operational: 5,000 THB (5 hours of 24-hour cycle)
- Staff: 3,000 THB (3 staff at reduced rates)
- Bar COGS (25%): 2,000 THB
TOTAL: 10,000 THB
NET PROFIT TO VENUE: 18,000 - 10,000 = 8,000 THB
Strategic Value of Workshops:
- Fills otherwise unused daytime hours
- Low operational burden (minimal staff)
- Community building and brand development
- Does not conflict with high-value evening slots
- Often leads to future evening bookings
- Lower profit per event but consistent low-risk income
DOCUMENT VERSION: 1.0
CREATED: January 2025
OWNER: Operations Team
REVIEW FREQUENCY: Quarterly or as needed
NEXT REVIEW: April 2025