# Venue Hire Agreement Process (Standard - Flat Fee)

## 1. WHEN TO USE THIS CONTRACT TYPE

**Use Standard Venue Hire Agreement for:**

- Established promoters with proven track record
- Events with reliable minimum attendance (60+ people)
- Promoters willing to pay upfront flat fee
- Events where promoter wants to retain all ticket revenue
- Promoters with sufficient marketing capability/budget

**DO NOT use for:**

- Unproven/new promoters (use Performance Agreement)
- Small events unlikely to justify flat fee
- Workshop/daytime events (use Workshop Agreement)
- Events where promoter cannot afford upfront payment

**Economic Threshold:**

- Promoter must reasonably expect 60-80k THB total revenue to justify this model
- Break-even for promoter: ~80-100 people with 500-600 THB average spend per person

---

## 2. PRE-BOOKING QUALIFICATION

### 2.1 Initial Inquiry Assessment

**Responsible:** Booking Team (Eddie, Roy, or designated booker)

**Actions:**

1. Receive inquiry (email, DM, in-person, phone)
2. Determine event type and promoter profile
3. Check calendar availability for requested date
4. Assess if Venue Hire is appropriate model
5. Request the following information: 
    - Promoter name and company details (if applicable)
    - Event concept and target audience
    - Expected attendance and ticket pricing
    - Previous event history
    - Marketing budget and plan
    - Technical requirements

### 2.2 Qualification Criteria

**Responsible:** Booking Team + Eddie (final authority)

**Evaluate:**

- Promoter has produced successful events before
- Expected attendance: 60+ people minimum
- Clear marketing plan with budget
- Promoter understands 35k fee + potential add-ons
- Event concept fits Speakerbox brand

**Strong Candidate Indicators:**

- Established event series or promoter brand
- Social media proof of previous events
- Realistic attendance projections based on history
- Professional communication and preparedness
- References from other venues (if new to Speakerbox)

**Red Flags (Decline or Require Eddie Approval):**

- No previous event production experience
- Unrealistic attendance expectations
- Insufficient marketing plan or budget
- Cannot afford 35k upfront
- Event concept doesn't fit venue brand/license

---

## 3. BOOKING CONFIRMATION & CONTRACT PREPARATION

### 3.1 Verbal/Email Confirmation

**Responsible:** Booking Team

**Actions:**

1. Once date is tentatively agreed, send confirmation email containing: 
    - Date and time confirmed (load-in, doors, show start, curfew)
    - Venue hire fee: 35,000 THB + 7% VAT = 37,450 THB
    - Security bond: 5,000 THB (refunded 7 days post-event if no damages)
    - Payment schedule: 
        - 50% deposit due upon signing
        - 50% balance due 3 days before event
        - Security bond due 7 days before event
    - What's included: 
        - FOH engineer + lighting operator (from 16:00)
        - Full backline, PA, lighting
        - Door staff and 2 security guards
        - Fully staffed bar
    - Potential add-ons: 
        - Extra security (if >100 guests): 1,500 THB per guard
        - Front room ticketing desk: +15,000 THB
        - Load-in/load-out extensions: 3,000 THB per hour
        - Graphic design: 1,500 THB per hour (optional)
    - Promoter retains ALL ticket revenue
    - Marketing: Promoter responsible, venue can collaborate
    - Next steps: contract to follow

### 3.2 Contract Generation

**Responsible:** Operations/Admin Team

**Actions:**

1. Open Venue Hire Agreement template (35k version)
2. Fill in the following fields:
    
    
    - **Section 1 (Parties):**
        
        
        - Venue Representative: Eddie Mellor
        - Promoter Name: \[Full legal name or company\]
        - Promoter Tax ID/UEN: \[If company\]
        - Promoter Address: \[Full address\]
        - Promoter Representative: \[Contact name\]
    - **Section 2 (Event Details):**
        
        
        - Event Date: \[DD/MM/YYYY\]
        - Event Start Time: \[Usually 20:00\]
        - Curfew: \[Usually 01:30 hard stop\]
    - **Section 3 (Fees):**
        
        
        - Venue Hire Fee: 35,000 THB (+ 7% VAT)
        - Security Bond: 5,000 THB (no VAT)
3. Review accuracy of all standard clauses
4. Add any special terms agreed verbally (document in separate line item)
5. Save contract as: `VENUE_HIRE_AGREEMENT_[PROMOTER_NAME]_[DATE].pdf`

### 3.3 Contract Delivery & Signature

**Responsible:** Booking Team

**Actions:**

1. Send contract via email with signature platform (e.g., DocuSign, PandaDoc) OR via email for manual signature
2. Email should include: 
    - Attached contract
    - Request for countersignature
    - Deadline: Sign and return within 5 days to hold date
    - **Payment instructions:** Deposit due upon signing (18,725 THB including VAT)
    - Bank account details for transfer
    - Contact for questions
3. Log in booking system (Noco): 
    - Contract sent date
    - Contract status: "Awaiting Signature"
    - Payment status: "Awaiting Deposit"
4. **Follow-up:** If no response within 2 days, send reminder
5. **If unsigned after 5 days:** Date is released unless extension agreed

### 3.4 Deposit Payment Processing

**Responsible:** Operations/Admin Team

**Critical:** Date is NOT confirmed until deposit is received AND contract is signed.

**Actions:**

1. Monitor for deposit payment (bank transfer)
2. Upon receipt: 
    - Verify amount: 18,725 THB (or 50% of total hire fee + VAT if different)
    - Match payment to event booking
    - Issue receipt/tax invoice via FlowAccount: 
        - Line item: "Venue Hire Deposit - \[Event Name\] - \[Date\]"
        - Amount: 18,725 THB (including VAT)
    - Send receipt to promoter via email
3. Update Noco booking system: 
    - Payment status: "Deposit Received"
    - Payment date
    - Payment method
    - Receipt number
4. If signed contract also received: 
    - File contract in Google Drive: `Contracts/Venue Hire/[YEAR]/[PROMOTER_NAME]_[DATE].pdf`
    - Contract status: "Signed & Deposited" (CONFIRMED)
    - Add event to master calendar
    - Create event folder: `Events/[YEAR]/[DATE]_[PROMOTER_NAME]/`

**If deposit NOT received within 7 days of contract signing:**

- Send payment reminder
- Date remains on hold but NOT confirmed
- After 14 days: Date released if no payment

---

## 4. PRE-EVENT REQUIREMENTS & COORDINATION

### 4.1 Balance Payment Collection (T-minus 7 to 3 days)

**Responsible:** Operations/Admin Team

**Actions:**

1. **T-minus 7 days:** Send reminder email:
    
    
    - "Remaining balance due in 4 days (3 days before event)"
    - Amount:
    - Bank details
    - Security bond also due: 5,000 THB
    - **Total due:**
2. **T-minus 3 days deadline:**
    
    
    - Monitor for payment
    - If NOT received by deadline: 
        - **Immediate action:** Contact promoter
        - **Grace period:** 24 hours
        - **If still unpaid:** Event may be cancelled per contract Section 4
3. **Upon receipt of balance + security bond:**
    
    
    - Verify amounts
    - Issue receipt/tax invoices via FlowAccount (separate invoices): 
        - Invoice 1: Venue Hire Balance
        - Invoice 2: Security Bond (5,000 THB, no VAT)
    - Send receipts to promoter
    - Update Noco: Payment status "Fully Paid"

### 4.2 Marketing & Promotion Coordination (T-minus 30-14 days)

**Responsible:** Marketing Team + Promoter

**Actions by Venue:**

1. **If requested/paid:** Graphic design services (1,500 THB/hour)
2. Add event to: 
    - Speakerbox website calendar
    - Facebook event (if promoter provides content)
    - Instagram (cross-promotion)
3. Provide promoter with: 
    - Venue branding guidelines (if they're creating content)
    - Social media tags (@speakerboxlive)
    - Event hashtags

**Actions by Promoter (Their Responsibility):**

1. Create all marketing materials (unless paying for venue design)
2. Handle all social media promotion
3. Manage ticket sales and pre-sales
4. Keep venue informed of ticket sales progress

**Monitoring:**

- Check in with promoter at T-minus 14 days
- Ask for attendance estimate
- Flag if numbers look very low (potential cancellation discussion)

### 4.3 Ticketing Desk Location Confirmation (T-minus 14 days)

**Responsible:** Operations Team (Kop) + Promoter

**Critical Decision Point:**

**Standard (Included in flat fee):**

- Ticketing desk at Live Room entrance (backstage doors)
- Security guards at Live Room entrances checking tickets
- Front room ("Speakeasy") remains open to general public

**Front Room Option (+15,000 THB):**

- Ticketing desk at front entrance (main door)
- Entire venue becomes ticketed event
- Additional security and staff required
- Loss of front bar revenue
- **Requires confirmation and payment of additional 15k**

**Actions:**

1. Contact promoter: "Confirm ticketing desk location"
2. Explain cost implications if they want front room
3. If front room requested: 
    - Issue additional invoice: 15,000 THB + VAT = 16,050 THB
    - Payment due 3 days before event
    - Update total event cost in booking system
4. Update event runsheet with ticketing setup location

### 4.4 Technical Requirements (T-minus 14 days)

**Responsible:** Operations Team (Kop) + FOH Engineer

**Actions:**

1. Contact promoter to request: 
    - Stage plot
    - Input list
    - Technical rider for each act
    - Backline requirements (beyond venue standard)
    - Special requests (fog, lighting cues, pyro, etc.)
2. Review requests against venue capabilities: 
    - **Included:** Standard backline, PA, lighting
    - **Possible with notice:** Special effects (fog, hazer)
    - **Not available:** Any gear beyond venue inventory
3. Communicate any limitations or additional costs
4. Confirm load-in schedule: 
    - Venue available from 14:00
    - Load-in time: \[Usually 14:00-16:00\]
    - Soundcheck time: \[Usually 16:00-19:00\]
    - Doors open: \[Usually 19:30-20:00\]
    - Show start: \[Usually 20:00-21:00\]
    - Curfew: 01:30 (hard stop, non-negotiable)
    - Load-out completion: 02:00
5. **Extension requests:**
    - If promoter needs extra time (before 14:00 or after 02:00)
    - Rate: 3,000 THB per hour
    - Must be agreed and paid in advance

### 4.5 Attendance & Security Planning (T-minus 7 days)

**Responsible:** Operations Team (Kop)

**Actions:**

1. Request attendance estimate from promoter: 
    - Pre-sale ticket count
    - Estimated door sales
    - Total expected attendance
2. Calculate security requirement: 
    - Formula: (Expected Attendance ÷ 50) = Guards needed
    - Example: 150 guests = 3 guards needed
    - **Included:** 2 guards (covers up to 100 guests)
    - **Additional cost:** 1,500 THB per extra guard
3. If extra security required: 
    - Notify promoter immediately
    - Issue invoice for extra guards
    - Payment due before event
    - Book security guards
4. Log security cost in event budget tracker

### 4.6 Under-18 / Under-20 Policy Briefing (T-minus 7 days)

**Responsible:** Operations Team (Kop)

**Critical Legal Requirement:**

**Actions:**

1. Send formal reminder to promoter: 
    - **Under-20s:** NOT ADMITTED (Speakerbox policy)
    - **Under-18s:** MUST EXIT BY 20:00 (Thai law, non-negotiable)
    - **Enforcement:** Door staff will check IDs strictly
    - **Liability:** If venue raided with minors present after 20:00, promoter liable for fines (per contract Section 8)
2. Confirm promoter understands and accepts
3. Document confirmation in event notes

### 4.7 Event Runsheet Creation (T-minus 3 days)

**Responsible:** Operations Team (Kop)

**Actions:**

1. Create detailed event runsheet including: 
    - Load-in time and access details
    - Soundcheck schedule (if multiple acts, specify order)
    - Doors open time
    - Show start time
    - Set times for each act
    - Curfew and load-out deadline (02:00)
    - Staff schedule: 
        - FOH engineer (from 16:00)
        - Lighting operator (from 16:00)
        - Bar staff (full team)
        - Door staff
        - Security guards (2 included + any extras)
    - Ticketing desk location (Live Room OR Front Room)
2. Distribute runsheet to: 
    - Promoter
    - All venue staff working the event
    - Eddie (for awareness)
3. Post physical copy in green room and backstage

---

## 5. EVENT DAY OPERATIONS

### 5.1 Pre-Event Setup (Load-in → Doors)

**Responsible:** Operations Team + Technical Staff

**Actions:**

1. **Load-in (14:00):**
    
    
    - Meet promoter/crew at load-in entrance
    - Provide access to stage and green room
    - Monitor equipment handling
    - **Damage inspection:** Note any existing damages to protect security bond
2. **Soundcheck (16:00-19:00):**
    
    
    - FOH engineer conducts soundcheck per schedule
    - Lighting operator programs cues as needed
    - Address any technical issues immediately
    - Promoter/artists coordinate soundcheck order
3. **Bar & Venue Prep:**
    
    
    - Bar fully stocked and staffed
    - POS system ready
    - Venue cleaned and prepared
4. **Door/Ticketing Setup:**
    
    
    - **If Standard (Live Room):**
        - Ticketing desk at backstage Live Room doors
        - Security positioned at Live Room entrances
        - Front room open to public
    - **If Front Room (+15k):**
        - Ticketing desk at main front entrance
        - Security at front door only
        - Entire venue is ticketed event
    - Test POS for door sales (if applicable)
    - Prepare guest list (if promoter provided)

### 5.2 Event Execution (Doors → Show End)

**Responsible:** Operations Team + All Event Staff

**Actions:**

1. **Doors Open (Usually 19:30-20:00):**
    
    
    - Door staff check IDs strictly: 
        - **Under-20:** Turn away (Speakerbox policy)
        - **Under-18:** Admit BUT they must leave by 20:00
    - Ticket scanning/collection
    - Guest list management (if applicable)
    - Security monitors crowd
2. **20:00 - Minor Expulsion:**
    
    
    - **Critical:** Security actively checks for under-18s
    - All under-18s MUST be escorted out
    - Document compliance (legal protection)
3. **Bar Operations:**
    
    
    - Bar fully staffed
    - POS tracking all sales (this is promoter's bar revenue)
    - **Note:** Promoter keeps 100% of bar sales (unlike Performance Agreement)
    - No outside beverages allowed (confiscate if found)
4. **Show Management:**
    
    
    - FOH engineer runs sound
    - Lighting operator runs lighting
    - Operations team monitors: 
        - Adherence to schedule
        - Security ratios maintained
        - Any incidents or issues
    - **Curfew compliance:** Show must end by 01:30 (hard stop, non-negotiable)
5. **Promoter Responsibilities:**
    
    
    - Managing their own event flow
    - Coordinating artists
    - Box office/ticket sales (if doing door sales)
6. **Incident Management:**
    
    
    - Any damages documented immediately with photos
    - Rule breaches logged
    - Intoxicated/disorderly guests removed by security

### 5.3 Post-Show Load-Out (Show End → 02:00)

**Responsible:** Operations Team + Promoter/Crew

**Actions:**

1. Promoter/crew removes all equipment from stage
2. Green room and stage area cleaned
3. **Damage assessment (CRITICAL for security bond):**
    - Operations team conducts thorough inspection: 
        - Stage and equipment
        - Green room
        - Bathrooms
        - Bar area
        - Any broken furniture, equipment, or fixtures
    - **Photograph any damages immediately**
    - Document in damage report: 
        - Description of damage
        - Photos
        - Estimated repair/replacement cost
    - If damages found: 
        - Inform promoter immediately
        - Explain security bond implications
4. Load-out completed by 02:00 
    - **Extensions:** If promoter needs more time, 3,000 THB per hour
    - Must be agreed in advance or paid immediately in cash

---

## 6. POST-EVENT FINANCIAL SETTLEMENT

### 6.1 Security Bond Assessment (Within 3 days)

**Responsible:** Operations Team (Kop) + Eddie

**Actions:**

**Scenario A: No Damages**

1. Conduct final venue inspection
2. Confirm no damages or excessive cleaning required
3. Process security bond refund: 
    - Amount: 5,000 THB
    - Method: Bank transfer to promoter
    - Timeline: Within 7 days of event
4. Send refund confirmation email to promoter: 
    - "Security bond refunded: 5,000 THB"
    - Transaction date and reference
    - Thank you message
5. Update Noco: Security bond status "Refunded"
6. File transaction record in event folder

**Scenario B: Damages Occurred**

1. Compile damage report: 
    - Description and photos of each damage
    - Obtain repair/replacement quotes
    - Calculate total damage cost
2. **If damage cost < 5,000 THB:**
    - Deduct from security bond
    - Refund remainder
    - Example: 2,500 THB damages → Refund 2,500 THB
    - Send itemised statement to promoter: 
        - Security bond: 5,000 THB
        - Damages: -2,500 THB
        - Refund: 2,500 THB
3. **If damage cost > 5,000 THB:**
    - Security bond covers first 5,000 THB
    - Issue additional invoice for excess
    - Example: 8,000 THB damages → Invoice 3,000 THB
    - Send itemised statement: 
        - Security bond applied: 5,000 THB
        - Additional damages: 3,000 THB
        - Total owed: 3,000 THB
    - Invoice due within 7 days
4. **If damage cost >> 5,000 THB (major damage):**
    - Eddie handles negotiation
    - May involve insurance claims
    - Legal action if necessary

### 6.2 Excessive Cleaning Fee (If Applicable)

**Responsible:** Operations Team (Kop)

**Trigger Conditions:**

- Venue left in unacceptable state
- Requires additional deep cleaning beyond normal
- Examples: Vomit, broken glass, spills, graffiti

**Actions:**

1. Document condition with photos
2. Calculate additional cleaning cost: 
    - Staff overtime: \[hours × rate\]
    - Cleaning supplies/services
3. Invoice promoter within 3 business days
4. May deduct from security bond if total < 5,000 THB

### 6.3 Internal Reporting & Analysis (Within 7 days)

**Responsible:** Operations Team + Eddie

**Actions:**

1. Compile event summary: 
    - Attendance (actual vs. estimated)
    - Bar sales (good indicator of event success)
    - Any incidents or issues
    - Damages and costs
    - Security bond outcome
    - Extensions or add-ons charged
2. Update master event profitability tracker: 
    - Event date and name
    - Venue hire fee collected: 35,000 THB
    - Add-ons collected: \[front room fee, extra security, extensions\]
    - Bar sales: \[amount\] (venue keeps 100%)
    - Security bond: \[refunded/retained amount\]
    - **Net venue revenue:** Hire fee + add-ons + bar sales
3. Conduct brief post-event debrief: 
    - Promoter performance assessment
    - What worked well?
    - What went wrong?
    - Would we work with this promoter again?
    - Lessons learned
4. Update promoter quality scorecard
5. File all documents in event folder: 
    - Contract
    - Payment receipts (deposit, balance, security bond)
    - Damage report (if applicable)
    - Financial summary
    - Post-event debrief notes

---

## 7. ISSUE MANAGEMENT & ESCALATION

### 7.1 Common Issues & Resolutions

**Issue: Balance Payment Not Received by T-3 Days**

- **Detection:** Automated check in booking system
- **Action:**
    - Contact promoter immediately
    - Explain contract requirement (Section 3)
    - 24-hour grace period
    - **If still unpaid:** Event may be cancelled, deposit forfeited per Section 4
- **Escalation:** Eddie makes final call on cancellation

**Issue: Promoter Requests to Cancel (>14 days before event)**

- **Detection:** Cancellation request received
- **Action:** Reference Section 4 of contract: 
    - Deposit refundable ONLY if venue successfully rebooks date
    - Attempt to rebook date
    - If rebooked: Full refund minus admin fee (if any agreed)
    - If not rebooked: Deposit retained
- **Process:** Document outcome in booking system

**Issue: Promoter Requests to Cancel (<14 days before event)**

- **Detection:** Cancellation request received
- **Action:** Reference Section 4 of contract: 
    - Deposit is non-refundable (stated clearly in contract)
    - Balance payment obligation remains
    - Balance may be waived at Eddie's discretion if date can be rebooked
- **Escalation:** Eddie decides on balance payment enforcement

**Issue: Under-18s Present After 20:00**

- **Detection:** Security or door staff observe minors
- **Action:**
    - **Immediate:** Request ID check
    - **Immediate:** Escort minors out of venue
    - **Critical:** Document in incident report (legal protection)
    - Warn promoter of legal risk
    - Reference contract Section 8: "Promoter liable for fines if raided"
- **Escalation:** If police raid occurs, promoter liable per contract

**Issue: Promoter Wants to Extend Load-in or Load-out Time**

- **Detection:** Request during event or in advance
- **Action:**
    - Explain rate: 3,000 THB per hour (Section 9)
    - If agreed in advance: Add to invoice
    - If requested day-of: Collect payment immediately (cash preferred)
    - Update runsheet and notify staff
- **Document:** Extension hours and payment in event report

**Issue: Damage to Venue or Equipment**

- **Detection:** Damage discovered during/after event
- **Action:**
    - Photograph immediately
    - Document in damage report
    - Inform promoter immediately
    - Obtain repair/replacement quote
    - Apply against security bond
    - Invoice for excess if damage > 5,000 THB
- **Escalation:** If promoter disputes, Eddie handles negotiation

**Issue: Promoter Brings Outside Food/Beverages**

- **Detection:** Security or staff observe violation
- **Action:**
    - Security confiscates items immediately (Section 10)
    - Verbal warning to promoter
    - Reference contract prohibition
    - Document incident
    - If guests violate: Ask guests to leave
- **Escalation:** Repeated violations may result in event termination (no refund)

**Issue: Low Attendance / Event Not as Successful as Promoter Hoped**

- **Detection:** Observation during event
- **Action:**
    - **No action required** - This is promoter's risk
    - Venue already collected hire fee
    - Promoter keeps all ticket + bar revenue (both high or low)
    - Reference contract Section 11: "Venue not liable for low attendance"
- **Note:** Be empathetic but clear on terms

**Issue: Promoter Disputes Invoice or Refuses to Pay Additional Charges**

- **Detection:** Dispute communication or non-payment
- **Action:**
    - Review contract clause supporting charge
    - Provide itemised breakdown with evidence (photos, timestamps, etc.)
    - Reference specific contract section
    - Offer to discuss but maintain position if contractually sound
- **Escalation:**
    - Eddie negotiates if promoter has legitimate dispute
    - Withhold future bookings until settled
    - Legal action for significant amounts (Eddie decision)

### 7.2 Escalation Path

1. **Payment issues:** Admin team → Eddie (immediate)
2. **Operational issues:** Staff → Kop → Eddie
3. **Damage disputes:** Kop documents → Eddie negotiates
4. **Safety/legal concerns:** Immediate escalation to Eddie + document everything
5. **Cancellation decisions:** Eddie has final authority

---

## 8. RISK MITIGATION CHECKLIST

**Before Signing Contract:**

- \[ \] Promoter has track record or strong plan
- \[ \] Expected attendance justifies 35k fee (60-80+ people)
- \[ \] Promoter can afford upfront payments
- \[ \] Event concept fits Speakerbox brand
- \[ \] No red flags in qualification assessment

**Before Event:**

- \[ \] Deposit received (18,725 THB)
- \[ \] Balance received by T-3 (18,725 THB)
- \[ \] Security bond received by T-7 (5,000 THB)
- \[ \] Ticketing desk location confirmed (standard or +15k)
- \[ \] Extra security calculated and paid (if needed)
- \[ \] Technical requirements confirmed
- \[ \] Event runsheet distributed
- \[ \] Under-18/20 policy communicated to promoter

**During Event:**

- \[ \] Under-18s exit by 20:00 (document compliance)
- \[ \] Under-20s not admitted
- \[ \] Security ratio maintained
- \[ \] Curfew strictly enforced (01:30)
- \[ \] No outside food/beverages
- \[ \] Any damages documented immediately
- \[ \] Load-out completed by 02:00

**After Event:**

- \[ \] Damage inspection completed
- \[ \] Security bond processed (refund or deduction) within 7 days
- \[ \] Any additional invoices issued within 3 days
- \[ \] Post-event summary completed
- \[ \] Promoter scorecard updated
- \[ \] All documents filed

---

## 9. KEY CONTACTS

- **Booking Authority:** Eddie Mellor (final approval)
- **Day-to-Day Booking:** Roy, Eddie, designated booker
- **Operations Coordinator:** Kop
- **Bar Manager:** Fai
- **Financial/Admin:** Operations team + Eddie

---

## 10. APPENDIX: FINANCIAL CALCULATION EXAMPLES

### Revenue Structure for Venue

**Venue Hire Agreement = Fixed Revenue Model**

Unlike Performance Agreement (50/50 split), venue revenue is **fixed and guaranteed** regardless of event success:

```
VENUE REVENUE (FIXED):
- Venue hire fee: 35,000 THB (+ VAT = 37,450 THB)
- Bar sales: [Variable, 100% to venue]
- Add-ons:
  - Front room ticketing: +15,000 THB (if applicable)
  - Extra security: +1,500 THB per guard (if applicable)
  - Extensions: +3,000 THB per hour (if applicable)

VENUE COSTS:
- Fixed daily operational: ~14,000 THB
- Staff (FOH + Lighting): Included in hire fee
- Security (2 guards): Included
- Bar COGS: ~25% of bar sales

NET PROFIT TO VENUE:
Base: 35,000 - 14,000 = 21,000 THB
+ Bar profit: [Bar sales × 0.75]
+ Add-ons: [Any extras]

```

### Example A: Average Event

```
VENUE REVENUE:
- Hire fee: 35,000 THB
- Bar sales: 45,000 THB
- Front room ticketing: 0 (standard location)
- Extra security: 1,500 THB (1 extra guard for 120 guests)
TOTAL: 81,500 THB

VENUE COSTS:
- Fixed operational: 14,000 THB
- Bar COGS (25%): 11,250 THB
- Extra security: 1,500 THB (cost neutral)
TOTAL: 26,750 THB

NET PROFIT TO VENUE: 81,500 - 26,750 = 54,750 THB

```

### Example B: High-Performing Event

```
VENUE REVENUE:
- Hire fee: 35,000 THB
- Bar sales: 80,000 THB (busy night!)
- Front room ticketing: 15,000 THB (full venue)
- Extra security: 3,000 THB (2 extra guards for 200 guests)
TOTAL: 133,000 THB

VENUE COSTS:
- Fixed operational: 14,000 THB
- Bar COGS (25%): 20,000 THB
- Extra security: 3,000 THB (cost neutral)
TOTAL: 37,000 THB

NET PROFIT TO VENUE: 133,000 - 37,000 = 96,000 THB

```

### Example C: Event with Damages

```
VENUE REVENUE:
- Hire fee: 35,000 THB
- Bar sales: 40,000 THB
- Security bond: 5,000 THB (received upfront)
TOTAL: 80,000 THB

DAMAGES:
- Broken stage monitor: 3,500 THB
- Damaged green room furniture: 2,000 THB
TOTAL DAMAGES: 5,500 THB

SECURITY BOND SETTLEMENT:
- Security bond: 5,000 THB (applied to damages)
- Additional invoice to promoter: 500 THB
- Promoter receives: 0 THB refund

VENUE COSTS:
- Fixed operational: 14,000 THB
- Bar COGS: 10,000 THB
- Repair costs: 5,500 THB (covered by bond + invoice)
TOTAL: 29,500 THB

NET PROFIT TO VENUE: 80,000 - 29,500 + 500 = 51,000 THB

```

**Key Insight:** Venue Hire model provides **revenue certainty** for venue. Promoter takes all attendance/ticket risk but also keeps all upside.

---

**DOCUMENT VERSION:** 1.0  
**CREATED:** January 2025  
**OWNER:** Operations Team  
**REVIEW FREQUENCY:** Quarterly or as needed

**NEXT REVIEW:** April 2025